| Title |
Kūrybinių užduočių įveiklinimas socialinėje medijoje įgyvendinant minios patalką / |
| Translation of Title |
Implementation of creative tasks by crowdsourcing in social media. |
| Authors |
Vilimė, Agnė |
| Full Text |
|
| Pages |
80 |
| Keywords [eng] |
crowdsourcing ; social media ; creative tasks ; engagement. |
| Abstract [eng] |
Technological accessibility has become not only a natural phenomenon in today's society, but also an inseparable communication channel for organizations to communicate with their consumers. Due to competition for consumer focus organizations are forced to find ways to attract and engage consumers into loyal customers. The object of research - implementation of creative tasks by crowdsourcing. The purpose of research - to prepare the model of implementing creative tasks by crowdsourcing in social media. |
| Dissertation Institution |
Kauno technologijos universitetas. |
| Type |
Master thesis |
| Language |
Lithuanian |
| Publication date |
2017 |
