| Abstract [eng] |
Summary The Master’s thesis examines the capabilities of mobile applications for human body scanning and their application in the fashion industry. A literature review revealed that the creation of 3D representations of the human body is highly relevant and widely used in various fields such as fashion, medicine, and sports. Focus is placed on the application of digital 3D body models in the fashion industry, including their use in designing customized clothing and virtual fitting in e-commerce. This study aimed to test and analysis the operating principles and application possibilities of 3D body scanning applications. It sought to determine whether these applications could generate 3D body models and provide measurements. Accurate digital representations of the human body as 3D avatars are essential for integrating these technologies into the fashion industry, improving customer experience, reducing overconsumption, and optimizing production processes to enhance sustainability. The research reviewed six mobile applications designed for 3D body scanning and evaluated the applicability of the created avatars. The findings indicate that mobile applications can generate a digital 3D model of the human body, achieving an accuracy of 95–97% when compared to actual body measurements, The real body measurements were established in accordance with the ISO 8559-1:2017 standard, which defines the methodology for obtaining precise body dimensions. However, only two applications allowed downloading 3D body models in .obj format, and just one provided functionality for determining clothing sizes. The study also revealed that avatars can accurately represent human body proportions, enhancing the clothing size determination process. For comparison, two digital body avatars were analyzed for virtual garment fitting and compared to the fit of a physical garment. It was found that the selected garment (a dress) could be accurately fitted in the virtual environment and matched the generated avatars. The findings indicated that the real and virtual fittings were very similar, with the primary difference being slightly more draping in the virtual environment. The results emphasize the potential of mobile applications for creating digital 3D body models and their role in promoting sustainable production and personalized fashion development. Their application in e-commerce can reduce the return rate of incorrect clothing sizes, encourage individualized production, and enhance the sustainability of the fashion industry. |
