| Abstract [eng] |
Increasing constant competition and rapid market dynamics force companies and organizations to look for new solutions in their activities. The search for new ideas encourages more active interest in the benefits of innovation, and scientific research facilitates the introduction of innovations into the market. The main aim of the master's thesis is to review the scientific literature, justify the significance of innovations in the postal services sector and assess the economic impact of innovations in AB Lithuanian post office. The master thesis consists of four main parts. The work includes problem analysis, theoretical aspects, methodology and practical solutions to the problem. In the first and second parts, the concept of innovation, typology, main classifications and models are presented. The main elements of the innovation implementation system are presented and the problems of the innovation implementation process are highlighted. The global and Lithuanian postal markets, their investments and achievements are reviewed. The main methods, models and validity of economic efficiency evaluation of innovations are discussed. It is analyzed which economic factors are included in their calculation algorithm and the influenced tendency of the results is named. The main advantages and disadvantages and the possibilities of their application as a primary economic evaluation method are summarized. The third and fourth parts of the work discuss the main methodology applied in the research of the master's thesis. The methods and process of calculating and displaying the indicators of the practical part are described in detail and consistently. The final paper analyzes the economic impact of innovations in the postal services market. The assessment, based on economic indicators, is carried out by AB Lithuanian post office. The main methods of economic evaluation are examined: ROI, ROE, NPV, IRR and discounted payback time. The investment projects implemented by the post office (mobile postman, network of innovative post machines, intelligent, intelligence-based parcel distribution system) are analyzed, cash flows are analyzed and their evaluations are carried out using selected methods. The work illustrates the reasons for the contradictory results and limited use, presents economic interpretations, and offers suggestions. |
