| Abstract [eng] |
Innovation, globalization of markets and intense competition in the market influenced the growing supply of goods and increasing consumer satisfaction. Trade companies, in order to meet the needs of users are forced to have a very wide range of products and a sufficient quantity of stocks to supplement it. In this way, companies are interested to have stocks of different levels. In order to buy stocks working capital is frozen, which usually leads to a lot of direct and financial problems, and eventually becomes a standard business losses incurred by reason. Because the recources invested in stocks does not generate a profit by selling the stock, an important scientific problem becomes all kinds of irrational quantity of stocks restriction in trade companies to maximize the satisfaction of consumer needs. So trade companies need to carry out an effective inventory optimization policy. The main result of this master work - the complex inventory optimization model based on company and consumers needs analysis, creation and application, based on scientific literature and practical use of trade company and the results of their analysis. |
