Title The role of creativity in organizational value creation: creative competencies in different organizational contexts /
Another Title Kūrybiškumo vaidmuo organizacijos vertės kūrimo procese: kūrybinės kompetencijos skirtinguose organizaciniuose kontekstuose.
Authors Markevičiūtė, Imantė ; Jucevičius, Giedrius
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Is Part of Ekonomika ir vadyba: aktualijos ir perspektyvos : mokslo straipsnių rinkinys / Šiaulių universitetas.. Šiauliai : Šiaulių universiteto leidykla. 2013, nr. 2 (30), p. 44-55.. ISSN 1648-9098
Keywords [eng] Creativity ; Creative competencies ; Creative work environment ; Organizational context ; Value creation
Abstract [eng] The paper aims to conceptualize the relationship between the different typologies of creative competencies and different organizational profiles in the context of organizational value creation. So far, researchers have been raising questions about the benefits of creativity and creative competencies without exploring in any greater detail the role of creativity in organizational value creation and the role of creative competencies in different organizational contexts. The paper seeks to answer the research question: are the different creative competencies applied uniformly in the diverse organizational contexts or are they context-specific? The research presented in the paper has been largely based on theoretical investigation and some case analysis; it discusses in more depth creative competencies, creative work environment, organizational value creation, and creative competencies in different organizational profiles.
Published Šiauliai : Šiaulių universiteto leidykla
Type Journal article
Language Lithuanian
Publication date 2013