Title |
Etiškas vartojimas: skatinimo ir vartotojų informuotumo didinimo galimybės Lietuvoje / |
Translation of Title |
Ethical consumption: promotion and consumers awareness raising opportunities in Lithuania. |
Authors |
Poškaitė, Laura |
Full Text |
|
Pages |
94 |
Keywords [eng] |
ethical consumption ; factors decisive ethical consumption ; promotion of ethical consumption in Lithuania |
Abstract [eng] |
Ethical consumption, which is becoming more and more popular in the world, aims to draw the attention of consumers to global problems and to choose conscious daily consumption. It is expected that shortly known ethical consumption will spread in Lithuania as well. Nonetheless, the question arises: will ethical consumption become a conscious phenomenon in our society, or it will be a more fashionable thing? A common problem is that consumers are in favor of responsible, ethical use, but they do not always accept a consumption-based decision. |
Dissertation Institution |
Kauno technologijos universitetas. |
Type |
Master thesis |
Language |
Lithuanian |
Publication date |
2019 |