| Title |
From empathy to value: user-generated content inferred emotional intelligence in the context of second-hand clothing purchases online |
| Authors |
Salciuviene, Laura ; Šeinauskienė, Beata ; Lukauskas, Mantas ; Dovalienė, Aistė ; Gadeikienė, Agnė ; Banytė, Jūratė |
| DOI |
10.1057/s41270-025-00442-2 |
| Full Text |
|
| Is Part of |
Journal of marketing analytics.. Basingstoke : Springer. 2025, vol. Early Access, iss. Early Access, p. 1-16.. ISSN 2050-3318. eISSN 2050-3326 |
| Abstract [eng] |
The paper investigates how emotional intelligence relates to perceived consumer value in the context of purchasing second-hand clothing online. The study uses a dataset (477 randomly selected from 125,145 web scraped with Playwright) of user-generated online reviews about second-hand clothing transactions. The study utilises the Trait Activation Theory to propose novel explanations by examining the nuanced relationship between emotional intelligence and perceived consumer value when purchasing second-hand clothing online. The study’s findings indicate that emotional intelligence-embedded online reviews have more pronounced second-hand clothing emotional, green, social, functional, and economic value perceptions. By examining empathy-driven interactions and situational cues, our research highlights the impact of emotional intelligence on the perceived value of second-hand clothing transactions online, contributing to consumer psychology literature and the growth of ethical fashion in the e-commerce context. |
| Published |
Basingstoke : Springer |
| Type |
Journal article |
| Language |
English |
| Publication date |
2025 |
| CC license |
|
