| Title |
Vertės vartotojui pasiūlymo generavimas vartotojų segmentavimo pagrindu: medienos granulių atvejis / |
| Translation of Title |
Value proposition based on customer segmentation: a case of wood pelets. |
| Authors |
Bartnikas, Ričardas |
| Full Text |
|
| Pages |
84 |
| Keywords [eng] |
value proposition ; customer segmentation ; wood pellets |
| Abstract [eng] |
design Proposition offer applied for a customer, and based on alternatives of consumers segments. Value-added offer shall be applicable for business deals of Lithuanian supplier and/or distributor of wood pellets. To execute study for the purpose of identification of wood pellets consumers segments alternative. |
| Dissertation Institution |
Kauno technologijos universitetas. |
| Type |
Master thesis |
| Language |
Lithuanian |
| Publication date |
2016 |
