Title Technologinio pobūdžio įmonės tarptautinės plėtros kritinių sėkmės veiksnių analizė /
Translation of Title Analysis of the critical success factors of the international expansion of a technology-based company.
Authors Navickas, Karolis
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Pages 124
Keywords [eng] B2B ; critical success factors ; internation market ; technology-based company ; business success
Abstract [eng] Business expansion into international markets can offer tremendous growth opportunities and access to a broader customer base. However, venturing into unknown territories can also pose unique challenges, influence decisions regarding a company's international expansion by partners and competitors, making the company's international development a chaotic process. To ensure successful global business expansion, identifying critical factors is an important step towards success in any business activity. With this in mind, the research object of the final work is the critical success factors for a technology-oriented company expanding into new international markets. The aim of the research is to identify the critical success factors that determine the success of a technology-oriented company expanding into new international markets.
Dissertation Institution Kauno technologijos universitetas.
Type Master thesis
Language Lithuanian
Publication date 2024