| Abstract [eng] |
The relevance of this master thesis is based on the impact of start-ups upon economy and their partnerships with other enterprises, by means of which start-ups might not only survive, but also develop further and create added value. Start-ups are business units crucially important to economy, but the instability of their funding and the lack of experience often make them cease their activities before they even get the chance to offer their innovative solutions to the market. Under the conditions of contemporary economy, operating enterprises that have no innovation development units of their own are losing their competitiveness. The strategic partnerships between start-ups and the enterprises that are already engaged in activity solve the business problems of the both sides. The success of the cooperation depends on many factors: on the partners specifically chosen, on the form, on the generated model of cooperation and other cooperation development principles. |
