| Title |
Klientų aptarnavimo kokybės vertinimas techniniais produktais prekiaujančioje įmonėje / |
| Translation of Title |
Assessment of customer service quality in an enterprise trading technical products. |
| Authors |
Palubinskas, Mindaugas |
| Full Text |
|
| Pages |
104 |
| Keywords [eng] |
quality ; customer service ; assessment of quality |
| Abstract [eng] |
Assessment of customer service quality in the enterprises selling technical products is analyzed in this master thesis. Quality of customer service gives an opportunity to create competitive advantage in enterprise and choosing the right strategy for customer service allows to attract and retain customers. Quality of customer service is especially important for enterprises trading technical products, because customers not always have enough knowledge to choose products of right specification. |
| Dissertation Institution |
Kauno technologijos universitetas. |
| Type |
Master thesis |
| Language |
Lithuanian |
| Publication date |
2015 |
